10 of The Best Infographic Designs for 2017

We evaluated 10 infographic designs by 6 factors: potential for engagement, creativity, colors, value, information flow, clutter levels.

10 of The Best Infographic Designs for 2017.

bird cartoon character by GraphicMamaThe year 2017 was super powerful in regards to art and creativity and we expect the same from the year 2018. Since we rarely encounter infographics worthy of being labeled “art pieces”, we’ve decided to put together a collection representing some of the best infographic designs for 2017.

 

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The web is flooded with infographics that look like each other and merely hold the user’s attention for even a scan. Today we’ll pay attention to the other side of infographic design and show you infographics which most definitely catch the eye.

best infographic designs for 2017

There are several factors which we take into consideration when evaluating if an infographic is worthy of being classified as one of the best infographic designs for 2017:

Potential for engagement.

Infographics are one of the most used marketing tools which belong to the group of visual content assets. A successful infographic design engages the reader. There are two main factors that put the foundation of an infographic: what the infographic is about and how this information is presented.

Creativity of the design.

As art admirers, we highly appreciate the creative side of infographics. Turns out, most users find infographics with an ingenious design more appealing, interesting, and engaging, compared to the generic-looking ones.

The right choice of colors.

Colors play a major role in the whole thing. The text needs to be contrasting, so the user can easily read it. The colors’ saturation and tone should be flattering, so the overall design is pleasant to look at. Also, the colors should correspond to the style in which the infographic is designed.

Value.

The purpose of creating an infographic is not just to be beautiful. The information is the basis of an infographic which is why your piece has to be informative and educational.

Information flow.

The informational flow is what makes the infographic so successful at educating. The design should easily lead the eye and no one should wonder which section comes next. Some infographic designs include numbers and arrows as cues while others bet on the design’s hierarchy to lead the viewer’s eye.

Clutter levels.

In other words, this is the number of additional, non-essential elements in a design. They are usually added to create a more eye-catchy design. However, be careful not to crowd your design with unnecessary elements as these will distract the viewer.

Shareability.

One of the most important features of the design. The infographic is created to reach the mass user. This is why it presents the information in an easily digestible way. The infographic design is made to be shared, just like we just did!

Now, let’s start with our selection of best infographic designs for 2017.

1. Infographic about American History

  • Engagement: Excellent
  • Creativity: Excellent
  • Colors and readability: Excellent
  • Value: Excellent
  • Information Flow: Good
  • Clutter level: Medium

A beautifully designed infographic which can certainly be called a digital masterpiece. Featuring plenty of illustrations overlapping each other, this design absolutely nails the attention and brings the engagement level to maximum. The infographic is simplistic, yet rich in colors and elements which work together in leading the viewer’s eye to the bottom. Enjoy the story!

2. Infographic about Novel: 20 000 Leagues under the Sea

  • Engagement: Excellent
  • Creativity: Excellent
  • Colors and readability: Excellent
  • Value: Excellent
  • Information Flow: Good
  • Clutter level: Medium

An infographic tells its story best by conveying the message via visuals and text combined. This beautifully illustrated infographic slowly takes the viewer underwater while revealing the novel plot. The design, the illustration style, the choice colors and the readability are great which is why we put this infographic among the best infographic designs for 2017. See for yourself!

3. Introvert’s Guide to Job Interviews

  • Engagement: Excellent
  • Creativity: Excellent
  • Colors and readability: Good
  • Value: Excellent
  • Information Flow: Excellent
  • Clutter level: Medium

This infographic was designed in the very popular flat style which is preferred for its simplicity. The creator chose bright colors which bring a fun vibe to the overall design but might make the reading hard at places. The usage of cartoon characters and illustrations significantly works in favor of engagement. The choice to create blocks of text is great: a familiar pattern for the user, so nobody wonders which section comes next. Check it out!

4. 10 Web Design Trends You Need to Be Aware of in 2017

  • Engagement: Good
  • Creativity: Excellent
  • Colors and readability: Excellent
  • Value: Good
  • Information Flow: Excellent
  • Clutter level: Miminal

A pleasant design with flattering colors and breathing elements – this is what shapes the look of this illustrated infographic. The colors are well picked to complement each other, the design is flat and unobtrusive. The information flow easily leads the eye towards the bottom. The only flaw we could identify is the drastic color blocking in the middle which could be mistaken for the end of the infographic.

5. Top 10 Millionaire Life Habits That You Should Copy

  • Engagement: Good
  • Creativity: Excellent
  • Colors and readability: Good
  • Value: Excellent
  • Information Flow: Excellent
  • Clutter level: Medium

A flat infographic design with cheerful bright colors and useful info makes a great end product for user engagement and shareability. This infographic includes great visual content corresponding to each section of text. The information flow is assisted by a line which leads the viewer’s eye. The only concern we have is the minimal negative space which some users may find intimidating. However, this infographic design is quite fun and informative, which is why it made it among the best infographic designs for 2017. Throw it a glance.

6. How Do You Cook?

  • Engagement: Excellent
  • Creativity: Excellent
  • Colors and readability: Excellent
  • Value: Average
  • Information Flow: Excellent
  • Clutter level: Minimal

A great example of an infographic design made in sections. The contrasting colors and the breathing space make this infographic very easy to consume. We give it extra points for the usage of cartoon character and illustrations in a modern flat style with texture. Enjoy!

7. TV: Then & Now

  • Engagement: Excellent
  • Creativity: Excellent
  • Colors and readability: Good
  • Value: Excellent
  • Information Flow: Good
  • Clutter level: Medium

This infographic stands out with simple flat illustrations and bright modern colors. What we love about this design is the way it evolves according to the information presented. It starts off black and white, then the colors pop up. The idea behind this infographic is certainly great and we give it maximum points for creativity. The choice of colors may be too brave for some users but overall we believe this infographic achieves high engagement and shareability levels which is it is among the best infographic designs for 2017.

8. The Environmental Impact of The Internet

  • Engagement: Excellent
  • Creativity: Good
  • Colors and readability: Excellent
  • Value: Excellent
  • Information Flow: Excellent
  • Clutter level: Low

A bright infographic design with great illustrations and informative content. The high-quality illustrations and the great information flow make this infographic engaging and shareable. As a drawback, we consider the lack of transition and non-consistency between the block sections in the middle. Otherwise, the infographic certainly catches the attention and raises the awareness.

9. The Future According to Elon Musk

  • Engagement: Excellent
  • Creativity: Excellent
  • Colors and readability: Excellent
  • Value: Excellent
  • Information Flow: Excellent
  • Clutter level: Low

A great simplistic infographic design by RS Components made in duotone and negative space in the beginning. The information flow is easily controlled by a timeline which moves the eye from left to right and back but doesn’t confuse the user. The design is effective and modern. The readability is high and it certainly holds the user’s attention to the end.

10. Change the course

  • Engagement: Excellent
  • Creativity: Excellent
  • Colors and readability: Excellent
  • Value: Excellent
  • Information Flow: Excellent
  • Clutter level: Low

A high-quality impactful background which evolves while scrolling, great font combinations, excellent readability, visual cues such as dotted paths, a powerful message. All of these are factors which contribute to the great end result – an easily digestible and absolutely shareable infographic design which appeals to the user. See for yourself!

To sum up,

The web is full of dull design but there are also plenty of ingenious, creative infographics you can’t take your eyes away from. Today we showed you 10 of the best infographic designs for 2017. We believe there are plenty more amazing infographics created in the year 2018, as well, so we would love to see some of them in the comments below.

 

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Iveta Pavlova

Iveta is a passionate writer at GraphicMama who has been writing for the brand ever since the blog was launched. She keeps her focus on inspiring people and giving insight on topics like graphic design, illustrations, education, business, marketing, and more.

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